Cookie Policy

1. What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit our website. They are widely used to make websites work more efficiently and to provide information to website owners about user behavior and preferences.

Cookies contain information that is transferred to your device's hard drive and stored there. They help us improve your browsing experience by remembering your preferences and understanding how you use our website.

2. How We Use Cookies

DriveDatanCanada uses cookies for several purposes:

• Website Functionality: To ensure our website operates correctly and efficiently
• User Experience: To remember your preferences and provide personalized content
• Analytics: To understand how visitors interact with our website
• Marketing: To deliver relevant advertisements and track campaign effectiveness
• Security: To protect against fraud and maintain website security

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for the website to function properly. They include:

• Session management cookies
• Security and authentication cookies
• Load balancing cookies
• User interface customization cookies

Duration: Session cookies (deleted when you close your browser) or up to 1 year for persistent cookies.

3.2 Analytics Cookies

These cookies help us understand how visitors use our website by collecting anonymous information:

• Google Analytics: Tracks page views, user sessions, bounce rates, and user demographics
• Hotjar: Records user behavior patterns and heat maps
• Custom Analytics: Internal tracking for course completion and user engagement

Duration: Up to 2 years

3.3 Marketing and Advertising Cookies

These cookies are used to deliver relevant advertisements and measure campaign effectiveness:

• Google Ads: Tracks conversions and enables remarketing
• Facebook Pixel: Measures ad performance and enables custom audiences
• LinkedIn Insight Tag: Tracks professional user engagement
• Email Marketing: Tracks email opens and click-through rates

Duration: Up to 2 years

3.4 Functionality Cookies

These cookies enhance your experience by remembering your choices:

• Language preferences
• Theme settings (light/dark mode)
• Form data preservation
• Chat widget preferences

Duration: Up to 1 year

3.5 Social Media Cookies

These cookies enable social media features:

• Social media sharing buttons
• Social media login integration
• Social media feed embedding

Duration: Varies by social media platform (typically 1-2 years)

4. Third-Party Cookies

Our website may contain cookies from third-party services we use:

5. Managing Your Cookie Preferences

5.1 Browser Settings

You can control cookies through your browser settings. Here's how to manage cookies in popular browsers:

• Google Chrome: Settings > Privacy and security > Cookies and other site data
• Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Cookies and website data
• Microsoft Edge: Settings > Cookies and site permissions

5.2 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to:

• Accept all cookies
• Reject non-essential cookies
• Customize your cookie preferences

5.3 Opt-Out Tools

You can opt out of specific tracking services:

• Google Analytics: Google Analytics Opt-out Browser Add-on
• Google Ads: Google Ad Settings
• Facebook: Facebook Ad Preferences

6. Impact of Disabling Cookies

While you can disable cookies, please note that doing so may affect your experience on our website:

• Essential cookies: Disabling these may prevent core website functionality
• Analytics cookies: We won't be able to improve our website based on usage data
• Marketing cookies: You may see less relevant advertisements
• Functionality cookies: You may need to re-enter preferences each visit

7. Mobile Apps and Other Technologies

In addition to cookies, we may use other tracking technologies:

• Local Storage: Similar to cookies but can store more data
• Session Storage: Temporary storage that expires when you close your browser
• Web Beacons: Small transparent images used in emails and web pages
• Mobile SDKs: Software development kits in mobile applications

8. Data Security

We implement appropriate security measures to protect the information collected through cookies:

• Secure transmission using HTTPS encryption
• Regular security audits and updates
• Access controls and authentication
• Data minimization and retention policies

9. International Transfers

Some of our third-party service providers may process cookie data outside of Canada. We ensure that appropriate safeguards are in place to protect your information in accordance with Canadian privacy laws.

10. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or legal requirements. When we make significant changes, we will:

• Update the "Last Updated" date at the top of this page
• Notify you through our website or email
• Request your consent again if required by law

11. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us:

DriveDatanCanada Inc.
112 Nelson Rd, Saskatoon
SK S7S 1H1
Canada

Email: privacy@drivedatancanada.com
Phone: +1 (416) 919-1991